Interactive Voice Ads

The Next Phase of Digital Voice

Ads have been a part of our streaming experience since day one, but engaging with them has always required physical interaction – until now.

With voice-enabled ads, consumers can interact with ads no matter what they’re doing – no hands required.

Do Voice Ads Actually Work?

Consumers are willing to interact with voice ads and the say-through rate is providing a compelling new way to measure audio ad engagement.

Voice ads are not only a memorable new ad experience, but since users are engaging with these ads at high rates, they’re more likely to remember what they’re engaging with.

Dynamic Audio Drives Higher Metrics

+125%

Lift in purchase intent

+13%

Lift in aided recall

The Rise of Voice Commerce

While consumers are familiar with voice assistants like Alexa, many have not yet taken the leap to use their voice to make purchases. But v-commerce is on the rise, and it’s even easier to navigate than e-commerce was.

All you need is your voice.

Capitalizing on an Opportunity

$40B

Projected in voice revenue in 2022
(Up from $2B in 2018)

18%

Of total expenditure made through a voice assistant

On-Demand Customer Service

While consumers are no strangers to calling customer service, today’s modern voice-enabled technologies streamline the process, making solving their issue seamless and reducing the stress experienced by agents and callers alike.

Maximize Personnel While Delivering a More Consistent Customer Experience

70%

Of consumers will replace an in-person interaction with a voice assistant in the next three years

31%

Of smart speaker owners are interested in using their device to contact customer service

Breathe Life Into Your Ads

Get Your Checklist for Creating an Interactive Voice Experience

Download the Checklist